Strategic Gifting: 7 Key Moments to Present Corporate Gifts for Maximum Impact

Corporate gifting can be an effective way to build and maintain relationships with clients, partners, and employees. But it’s not just about giving gifts at random times – strategic gifting involves carefully choosing the right moments to present gifts for maximum impact. Here are seven key moments to consider for strategic gifting in a corporate setting. You can buy corporate gifts from numerous gift printing companies in Dubai that have years of experience!

1. New Business Relationship

When building a new business relationship, a thoughtful gift can go a long way in establishing a positive rapport. Consider sending a personalized gift to your new partner, such as a branded company item or a thoughtful gift basket.

2. Anniversaries and Milestones

Celebrating anniversaries or milestones with your clients or employees shows that you value their contributions and are invested in their success. Consider gifting something that commemorates the occasion, such as a customized plaque or a high-quality product.

3. Trade Shows and Conferences

Trade shows and conferences are a great opportunity to showcase your brand and build relationships with potential customers. Consider offering a gift to attendees who visit your booth or attend your presentations, such as branded promotional items or high-quality giveaways.

4. Employee Recognition and Incentives

Recognizing and rewarding employee achievements is an essential part of fostering a positive company culture. Consider gifting personalized items or experiences to employees who achieve significant milestones or exceed expectations.

5. Holidays and Special Occasions

Holiday and special occasion gifting is a classic way to show appreciation and build relationships. Consider sending gifts to clients or employees during the holiday season or for special occasions like birthdays or work anniversaries.

6. Charity and Community Events

Participating in charity and community events is an excellent way to give back and build goodwill in your community. Consider gifting donations or volunteer time to support causes that align with your brand values.

7. Thank You for Business

Finally, saying “thank you” for business is an essential part of building and maintaining relationships with clients and partners. Consider gifting something small but meaningful, like a personalized note or a small branded item.

Strategic gifting involves carefully choosing the right moments to present corporate gifts for maximum impact. By considering these seven key moments, you can build and maintain strong relationships with clients, partners, and employees while also showcasing your brand and values. Remember that a thoughtful gift can go a long way in building goodwill and trust, so take the time to choose the right gift for each occasion. With strategic gifting, you can strengthen your business relationships and build a positive reputation in your industry!

How Promotional Products Compete in a New Era of Advertising

In today’s highly competitive business world, it is more important than ever for companies to find creative and effective ways to promote their products and services. One approach that has stood the test of time is the use of promotional products. These are branded items that are given away to customers, employees, or potential clients as a way of promoting a company and its offerings. Several corporate gift companies provide customized promotional gift items in Dubai to help your business grow. However, in the new era of advertising, how do promotional products compete with other marketing tactics?

One of the biggest challenges facing promotional products is the rise of digital advertising. With the prevalence of social media and online advertising, it can be easy to overlook the value of physical items. However, studies have shown that promotional products have a longer-lasting impact than digital ads. While a Facebook post or banner ad might be forgotten after a few seconds, a tangible item like a branded water bottle or tote bag can continue to promote a business for months or even years to come.

Another challenge facing promotional products is the need to stand out in a crowded market. With so many companies vying for attention, it can be difficult to create a product that is truly unique and memorable. However, by focusing on quality and creativity, promotional products can still be an effective way to build brand recognition and loyalty. For example, a company that specializes in eco-friendly products might choose to offer a branded reusable straw or bamboo utensils, highlighting its commitment to sustainability. 

In addition to standing out from the competition, promotional products also need to be relevant to the target audience. For example, a company that targets tech-savvy millennials might offer a branded phone case or charging cable. Meanwhile, a company that caters to outdoor enthusiasts might offer a branded camping chair or water bottle. By tailoring the product to the interests and needs of the audience, companies can ensure that their promotional products are not only effective but also appreciated by the recipient.

Finally, promotional products must be distributed in a way that maximizes their impact. While simply giving away items at random may seem like a good idea, it is important to consider the context and timing of the distribution. For example, a company might choose to give away branded tote bags at a trade show or conference, knowing that attendees will appreciate having a place to store all their swag. Alternatively, a company might offer a gift with a purchase to incentivize customers to buy a specific product.

While promotional products may face new challenges in the era of digital advertising, they are still a powerful and effective way to promote a company and its offerings. By focusing on quality, creativity, relevance, and distribution, companies can ensure that their promotional products are a valuable part of their marketing strategy. With a little ingenuity and strategic planning, promotional products can continue to compete and thrive in the new era of advertising. Browse through the several bespoke products offered by Shass Gifts, known for its high-quality corporate gifts in Dubai.

Choosing the right promotional gift: How to match the gift with your target audience

Promotional gifts can be an effective way to reach and engage with your target audience and entrepreneurs these days are aware of it. Even though they are aware of the necessity for high-quality promotional products to broaden market visibility, some advance planning is necessary before you make your order. However, choosing the right event gift supplier is key to making a lasting impression that matches your brand.

Here are some tips to help you select the right promotional gift for your target audience:

Understand their interests and hobbies

Make sure you are targeting the gifts to the right age groups. Find out what each group enjoys and choose a gift that aligns with their interests. For example, if they enjoy outdoor activities, consider a reusable water bottle or a camping chair. What kind of promotional materials you order may also depend on the industry in which your target market operates like branded water bottles for a sports team, etc.

Budget

Set a budget for your promotional gifts and choose items that fit within that budget. Keep in mind that the quality of the gift should match its cost. While something inexpensive and cheery might be adequate and received amicably by your team, the intended message might not hit home as strongly with potential clients or investors.

Functionality

Consider gifts that are useful and practical for your target audience. A gift that can be used daily will likely be appreciated more than a one-time-use item that will get outdated quickly. Limited-life products won’t provide a noticeable return on your investment, even though they are excellent promotional tools and can be utilized in conjunction with other offerings like branded pens. If you need ideas, browse our product pages for a variety of promotional items that can be utilized repeatedly.

Brand alignment

Choose a gift that aligns with your brand values and image. Consider the color, design, and packaging of the gift, as these elements can impact how the recipient perceives your brand. Consider adding a personal touch to your promotional gifts, such as a custom logo or message. Personalized gifts can help create a lasting impression with your target audience.

Eco-friendliness

Many people are concerned about the environment, so consider gifts that are eco-friendly or made from sustainable materials. Letting your clients know how environmentally focused your brand is, will only elevate your brand reputation. Eco-friendly notebooks and multi-cables are some of Shass’s favourite eco-friendly gifts popular among brands in the corporate world.

At Shass Gift Trading, we want to help our customers in every way we can, therefore we do much more than just provide premium branded products. Reach out for the perfect corporate promotional gifts for your clients in Dubai!

Why do businesses hand out swag at events?

Swag is typically defined as a collection of useful and desirable items that have been customized and branded with the company logo. Swag is used as a marketing tool by businesses because it is a low-cost way to promote their brand, generate goodwill, and reward loyal customers. Swag can also help a company’s visibility in the marketplace by providing people with something tangible to remember them by.

Benefits includes:

Improve your brand’s image:

Giving away a promotional item informs people about your products or services. In other words, the promotional item will serve as a representative of your company. When a product lasts a long time and is useful to people, they will believe that all of your products are of high quality. The same reasoning could be applied to your services.

An affordable option:

Given that they don’t cost a lot of money, using promotional giveaways is a very cost-effective option for you. It is an excellent way to promote your brand without having to spend a lot of money on TV commercials.

Expand business exposure:

Event swag is an excellent tool for lead generation and event marketing. The reason for this is that when done correctly, event swag provides an enormous amount of brand exposure. By providing these gifts, you can increase the likelihood that attendees will remember your brand by exposing them to it frequently.

Leaving a lasting impression:

Your guests, clients, customers, and employees will undoubtedly remember the fantastic items you provide them at events, tradeshows, meetings, and organizations.

After receiving a promotional item, the majority of consumers have a more favorable opinion of a company or brand. You can use this information to your advantage by providing your customers with swag items that appeal to them.

Visually appealing and share worthy:

One of the most important things you want to accomplish with your promotional swag is to make it shareable! Because your swag is branded, it is critical that you get as many eyes on it as possible.

Creates a relationship with your customer:

Giving promotional products not only improves brand recognition, but it also makes your clients feel seen, appreciated, and cared for. If they haven’t used your product or hired your service yet, giving away promotional gift items will help them warm up to your company.

Contact Shass Gift for more information as they are the best event gift suppliers. Having promotional products on hand for events can benefit your business; all you need to do is carefully plan and place an order.

Benefits of Giving Promotional Items as Christmas Gifts:

Promotional products increase client retention and loyalty to a brand. They help to raise brand awareness and strengthen relationships with customers. Here are some advantages of giving promotional gifts to your clients, customers, and even employees:

Benefits:

Improve customer loyalty:

Your company needs to give customers a reason to choose your store over the many rivals competing for the same customers. Giving these customers incentives such as gifts or rewards can be the extra push they require.

Gift-giving can help you build strong relationships with your customers. This gesture conveys to customers how much you appreciate their business

Giving a gift that strengthens your relationship and fosters loyalty can assist you in attracting new customers.

Increase brand awareness:

Sending gifts to customers is a great way to advertise your company because the recipient is much more likely to think of you for their subsequent project.

Market research supports the idea that recipients will have a more favorable opinion of your brand. Promotional gifts are kept for an extended period of time, especially if recipients find them useful in their daily lives.

Generate more leads:

Assist in generating more leads and conversing with people who are interested in your brand.   These freebies help increase brand awareness and leads, which is every business’s goal.

A lead is created automatically when you have your branded products in a potential target consumer’s home. They are continuously interacting with your messaging, logo, and colors, which keeps your company top of mind.

Boosts employee morale:

Promotional products can undoubtedly improve a company’s credibility, and it’s simpler for employees to connect with a business that invests in high-quality corporate gifts and shows them appreciation with thoughtful and practical gifts. 

During the holiday season, promotional gift items are ideal for expressing gratitude and strengthening relationships. You can rely on them to boost employee morale and spread positivity throughout your organization.

For more information and to establish your brand in the market, get in touch with Shass Gifts, one of the best event gift suppliers.

Secrets of Corporate Gift Giving – Bring Surprising Delights!

It’s a well-accepted fact that business isn’t just confined to work, professionalism and timely project deliveries – the relationship with existing clients and prospects, employees and other associates has to be maintained, keeping the sense of warmth intact through an amiable approach – and giving corporate gifts is one of the most effective ways of ensuring so.

Gifts aren’t an expense, they are investment

It’s better to have a futuristic vision and consider the giving of corporate gifts as an investment rather than a cost to the company. Such consistent gestures strengthen the company’s bond with the clients over time, thus ascertaining a long-term business association with them. If you’re ready to imbibe this approach for your company’s betterment, you can have a look at some really innovative Dubai corporate gifts.

Surprises are always welcome!

Be it your clients or employees, who wouldn’t like surprise gifts? Apart from all those important occasions, if you gift your clients/employees when their expectations of getting one are the least, it really adds up to them being appreciative of you. This even results in increasing client loyalty and ensuring a longstanding association.

Don’t go common, go personalized

The best thing about gifts is that they can be personalized and made more relevant for the giftee. Imagine gifting a bestseller fiction book to a client who is an absolute non-reader! So, depending on the pastimes of your client, you must choose which gift to go ahead with.

Make it look like a gift, not your marketing tool

Especially when gifting as a part of pitching new clients, emphasize on making the customer happy rather than making the customer feel the gift as if your marketing/pitching material. Because if the gift doesn’t look sincere, it can be counter-productive.
For some really innovative corporate gifting solutions by gift printing companies in UAE, do visit Shass Gift for a superlative range of gifts.

Things to Keep in Mind When Choosing Trade Show Giveaways

Trade shows are exciting events for both companies and attendees. They are a way for the company to showcase new products and services, connect with potential industry partners, and even study the competition. Meanwhile, attendees get to learn more about the latest products from companies and, of course, score some free swag. The key to choosing the right giveaway for your next event is selecting items that will connect with your target audience while supporting your overall marketing strategy.

One of the most effective ways to capture the attention of guests is to distribute giveaways. However, remember that nearly all of the booths will be doing the same thing. To stand out from the crowd, you must carefully consider what will comprise your giveaways. Trade show giveaways are one of the most profitable marketing techniques you can use at an event, and selecting the right exhibition giveaways can help you engage your trade show customers.

1. Booth location: Look into this early if you are willing to pay more. Most trade show prime locations sell out quickly; some prime locations are even grandfathered in, so you may need to plan ahead of time, such as next year. It’s also something to think about when negotiating your contract. If you intend to attend a trade show year after year, prime location is something you can try to take advantage of at that time.
2. Get the look: Buyers are drawn to attractive booths. Make use of vibrant colors and put thought into the design of your booth. It will mean the difference between people stopping and walking by. Make you’re messaging clear and visible from all angles, both near and far. Use clear signage and adequate lighting.
3. Make your booth approachable: Your booth should be approachable in addition to having the ‘right look’ and appealing design. Professional booth attendants’ smiles are important. Have a variety of display options to appeal to a wide range of people. Some people enjoy receiving flyers, pamphlets, and reading materials. Many people will want to talk to the booth staff and ask questions. Maintain a sufficient number of booth employees at all times.
4. Offer show specials: Make sure to highlight your show specials so that buyers understand that they must purchase at the show to receive the discount or special offer. Make sure your show special is prominently displayed.
5. Contests and promotions: Everyone enjoys winning something, so holding contests, special promotions, or prize drawings will draw people to your booth. Make it clear that attendees must provide something in order to enter the drawing or qualify for a prize, such as a business card or completion of a contact form or questionnaire.

Shass Gifts offers a variety of options for customizing corporate promotional gifts in Dubai to meet your needs and leave a lasting impression on your recipients. They are one of the most trustworthy gift printing companies in the UAE. If you are looking for a corporate gift supplier for events in Dubai, please contact us.

Common Mistakes You Should Avoid When Giving a Corporate Gift

Gifting is widely recognized as the most effective way to strengthen relationships; as a result, corporate gifting has grown in popularity. Corporate gifting is the practice of using gifts to connect with employees, clients, associates, and anyone else associated with your company. You must have received a corporate gift at some point in your life. That flashy piece of decor in the dark and dusty corner of the drawer, or a basket full of low-quality products that frequently ends up in the trash.

Exchanging gifts is an important part of making connections, and this practice is common in the workplace. Unfortunately, in a business setting, gifting mistakes and making reckless decisions can have serious consequences for these vital interactions. 

Corporate Gifts Dubai

Here are some of the common mistakes you should avoid when giving a corporate gift:

1. Promoting yourself too much: Save your brand-screaming merchandise for promotional events. Rather, keep your logos small and the message of your corporate gift in focus. If you plan to include your logo on any gift item, choose high-quality and useful items that the recipient will appreciate.
2. Unsuitable gifts: Religion, cultures, and preferences, among other things, should be avoided. Avoid anything that is considered a sensitive subject. You don’t want to buy something that is not only inappropriate but also offensive. When in doubt, a general gift is the best option.
3. Not personalizing: When in doubt, opt for a generic gift, as we previously stated. Being too generic, on the other hand, is not a good thing. A complete lack of personalization can sometimes give the wrong impression. Take the time to think it through and get to know your recipients well, ensuring that the gift corresponds to their hobbies and interests. It’s fine if you don’t know your recipients very well. You can still customize our corporate gift items however you want.
4. Ignoring the presentation: Packaging is crucial! Choose an attractive and well-made gift wrap to show how much you care about the recipient and how well-thought-out your gift is. Beautiful packaging for corporate gifts will also make your recipient happy when it arrives. Your corporate gift may influence how they perceive your brand.
5. Spending too much or too little: You don’t want to go overboard in order to show your appreciation and establish a good relationship. Being overly generous may simply instill the wrong idea. This also applies to spending too little and sacrificing quality, ultimately underwhelming the recipient and not providing value or misunderstanding your message.

Shass Gifts offers a variety of options for customizing premium gifts to meet your needs and leave a lasting impression on your recipients. They are one of the most trustworthy gift printing companies in UAE. If you are looking for luxury corporate gifts Dubai, please contact us.

Unique Gift Ideas for HR Professionals

Employee appreciation gifts are a wonderful way to express our heartfelt appreciation for HR professionals’ efforts. Human resource professionals are an essential component of any successful business. They are responsible for assessing and hiring the best candidate for a specific job, as well as managing employee relations, training employees, and evaluating their performance. To be effective in their line of work, they must be well-rounded. 

HR professionals are unquestionably the heart and soul of a company. Gifting them is one way we can express how much we value their dedication and hard work. The key to selecting the best employee appreciation gift is to think about which gifts best match their values and preferences. It is also critical to consider what they require in order for them to feel appreciated.

So, to express your gratitude, here are some unique gift ideas for HR professionals: 

1. Stationery: Journals, notebooks, and notepads are a simple yet brilliant way to communicate your message. HR professionals would undoubtedly appreciate receiving a stationery set because it is something they can use at work. They can use it to keep track of memos, important meetings, ideas from workshops and professional development, or simply doodle. 
2. Laptop Accessories: Laptop accessories can be excellent gifts to give to your HR team. You can customize the bag according to your HR’s favorite color and design.
3. Bags of fun: Travelling to work, the gym, or different worksites means carrying things! A bag is a very useful item to whoever you gift because it has a multi-purpose benefit.
4. Power bank: Your HR manager will undoubtedly appreciate receiving a power bank. This is ideal for business trips where power outlets are in short supply. So it can help them to stay connected without facing low battery issues.
5. Desk Organizers: Desks and wall organizers are simple but useful gifts for human resource personnel. They will undoubtedly use these organizers on a daily basis and will notice your company name on them. Gift items such as custom pen holders, desktop organizers, and so on are popular because they are useful and also allow room for some creativity.

Shass Gifts offers a variety of options for customizing premium corporate gifts to meet your needs and leave a lasting impression on your recipients. If you are looking for luxury corporate gifts in Dubai, please contact us.

Top 2022 Trends for Company Gifts

Dubai corporate gifts

Corporate gifting is evolving at a rapid pace. Brands are looking for ways to become more approachable, relatable, and reachable as a result of the need to become more human. Corporate gifts should elicit emotion, joy, and loyalty. By being deliberate about the products, messaging, and packaging you select, you will achieve the goal of corporate gift giving.

Employee gifting is the practice of recognizing and rewarding employees for their continued dedication to their jobs. Gifts not only make employees feel like their efforts are being noticed and appreciated, but they also benefit your business by motivating them to work even harder. The benefit of the gesture cascades down to every critical stakeholder in the organization, ultimately benefiting the entire organization. This is especially true when there aren’t many face-to-face meetings available; both the importance and impact of corporate gifts grow significantly.

Here are the top corporate gifting trends to watch in 2022:

1. Sustainable gifting: Giving eco-friendly corporate gifts is a trend that will not go away. Customers and clients prefer to do business with companies that care about the environment’s health, and employees take pride in working for companies that practice sustainability. Sustainability can be beneficial to both the environment and business.
2. Stationery and desk organizers: Stationery, planners, smartphone holders, and calendars are among the options. You can purchase some fantastic stationery from us. You can also choose eco-friendly versions of the same. We are confident that all nature lovers will appreciate this gift.
3. Personalisation:  Personalizing gifts for each recipient is what makes them unique and heartfelt. You can engrave your company name or personalize it with your employee’s name to make them feel extra special.
4. Tech: Without a doubt, technology will be the most popular category for corporate gifting trends in 2022. There is a wide range of technology products available to meet the needs of your employees as well as your budget. If you have a large number of employees, you can consider wireless headphones, smart watches, portable speakers, and other items.

Shass Gifts offers a variety of options for customizing corporate gifts to meet your needs and leave a lasting impression on your recipients. If you are looking for gift printing companies in the UAE, please contact us.